On December 4, 2024, McHan Cosmetics Ltd, an innovative agribusiness startup, unveiled its flagship initiative, the McHan Green Partnerships, at a stakeholder and community engagement ceremony. Held under the theme, “Farmers in Focus: Building Partnerships,” the initiative underscores the company’s commitment to sustainability and empowering farmers within its supply chain. The event was attended by chiefs, as well as representatives from the Ghana Cocoa Board, Ministry of Food and Agriculture and agricultural input companies.
McHan Cosmetics has gained recognition for its groundbreaking work in recycling cocoa pod husks into value-added products such as cocoa potash and cosmetics. With the launch of the McHan Green Partnerships, the company is taking its mission a step further by creating opportunities for farmers to earn additional income through the sale of cocoa pod husks. The company was formed when its co-founders joined the KIC AgriTech Challenge Classic program and progressed unto the AgriTech Pro. They received funding of USD 35,000 as one of the winners at the end of the Pro competition and are currently part of KIC’s incubated businesses.
Farmers participating in the initiative will also receive training on the quality standards required for sourcing raw materials, ensuring the production of premium cosmetic products.
During the launch event, Hannah Appiah, CEO and co-Founder of McHan Cosmetics, shared the company’s journey towards sustainable innovation. “Our mission has always been to find value in what others see as waste while creating opportunities for those who make our industry possible—our farmers,” she stated. She emphasized that the McHan Green Partnerships represent a strategic collaboration to build stronger ties with farmers and enhance the cocoa value chain.
The McHan Green Partnerships aim to foster a mutually beneficial relationship between McHan Cosmetics and farmers. By integrating farmers into its supply chain as key stakeholders, the startup is not only sourcing high-quality raw materials but also promoting economic empowerment in cocoa-growing communities.
Through initiatives like the McHan Green Partnerships, McHan Cosmetics is positioning itself at the forefront of sustainable agribusiness. By merging innovation with environmental consciousness, the company is proving that sustainability and profitability can go hand in hand.
The launch marks the beginning of a transformative journey for McHan Cosmetics and its farmer partners, setting the stage for a more sustainable and inclusive future in the cocoa industry.
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